Virtually every household and company has at least one coffee mug with a colourful logo advertising a local business. They were likely picked up at a trade show or given away as a free gift with purchase of an item or service. When it comes to promotional products, Perth businesses can draw attention to themselves with full colour coffee mugs.
Everyone Likes a Useful Product
Even if someone does not drink coffee, coffee mugs are still popular due to their versatility. Hot tea and hot instant cocoa are two drinks that typically find their way into a mug at home or in the office. In addition, in a typical office setting, you will discover that employees use mugs to hold supplies such as pens and pencils, paper clips, post-it pads, rulers, scissors and more.
Marketing Impact
Because of the versatility of the promotional coffee mug, the cost of each repeated exposure or viewable impression is infinitesimally small. A coffee mug can be used for beverages for months or longer. When used as a storage item, it could be much, much longer. The mug users as well as friends and visitors will see them all the time, increasing their marketing scope.
Consider other advertising options. Newspapers and magazines typically get one reading before being thrown away while radio and television ads are gone in seconds. A full colour coffee mug promoting your business has visual staying power, a friendly reminder that you exist and are there when needed.
Custom Options Available
The great news about coffee mugs is that they are totally customisable with your choice of design and colours. You can truly get photo quality results. These full colour coffee mugs can be created using sublimation printing which is a transfer system by which multiple colours can be introduced in one single procedure using a computer and special printer with sublimation dyes. Sublimation allows for quick, low production runs so you are not stuck with a large number of units when you don’t necessarily need them.
You can work with us here at Imagepak Marketing to have individual names printed on the mugs for personalisation. Plus, we can provide individual gift boxes so you can create a great presentation of your coffee mug gift. Of course, a 100 percent dishwasher safe material is a necessity, especially with this versatile marketing product. We look forward to helping businesses in Australia, especially Perth, with promotional items like the full colour coffee mugs. Of course, should you require corporate gifts or other products like logo pens or silicone wristbands, we can help. Imagepak Marketing specialises in many promotional products.